Six Arrested for ‘Hollyboob’ Stunt

The Hollywood Sign on November 17, 2020 in Hollywood, California.
(Photo by AaronP/Bauer-Griffin/GC Images)


Dentist Steve Alper was leaving his Hollywood hills apartment on his way to grab lunch when he looked out his window to see the town’s iconic sign reimagined to now say “Hollyboob.”

On Monday the Los Angeles Times reported that six people were arrested for modifying the famous “Hollywood” sign for what they said was breast cancer awareness. The “W” was covered with a large tarp with a letter “B” and “D” was similarly covered with a dash to convert the letter to a second “B.”

“There’s no vandalism, because the sign wasn’t damaged,” said LAPD Captain Steve Lurie.

The group had been identified by LAPD security personnel as they descended the surrounding hills and a police helicopter soon tracked them. As the group came down they were intercepted by police and park rangers where they were arrested and cited for misdemeanor trespassing and soon released.

The Hollywood Sign Trust owns and maintains the area around the sign which is not accessible to the public.

“It’s unfortunate that such an important icon for the city of L.A. is not being appreciated,” said trust chairman Mark Panatier. “This is an icon that’s there for visual reinforcement of the importance of Hollywood, not just for the city of L.A. but to the world.”

We think that they might be taking it a bit too seriously, especially if it’s for breast cancer awareness.

To us, this just feels like the logical conclusion of spelling out “BOOBS” on your calculator in grade school.

 

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