Six Arrested for ‘Hollyboob’ Stunt

The Hollywood Sign on November 17, 2020 in Hollywood, California.
(Photo by AaronP/Bauer-Griffin/GC Images)

Dentist Steve Alper was leaving his Hollywood hills apartment on his way to grab lunch when he looked out his window to see the town’s iconic sign reimagined to now say “Hollyboob.”

On Monday the Los Angeles Times reported that six people were arrested for modifying the famous “Hollywood” sign for what they said was breast cancer awareness. The “W” was covered with a large tarp with a letter “B” and “D” was similarly covered with a dash to convert the letter to a second “B.”

“There’s no vandalism, because the sign wasn’t damaged,” said LAPD Captain Steve Lurie.

The group had been identified by LAPD security personnel as they descended the surrounding hills and a police helicopter soon tracked them. As the group came down they were intercepted by police and park rangers where they were arrested and cited for misdemeanor trespassing and soon released.

The Hollywood Sign Trust owns and maintains the area around the sign which is not accessible to the public.

“It’s unfortunate that such an important icon for the city of L.A. is not being appreciated,” said trust chairman Mark Panatier. “This is an icon that’s there for visual reinforcement of the importance of Hollywood, not just for the city of L.A. but to the world.”

We think that they might be taking it a bit too seriously, especially if it’s for breast cancer awareness.

To us, this just feels like the logical conclusion of spelling out “BOOBS” on your calculator in grade school.



Luck of the Irish

Are you blessed with the Luck of the Irish? Test your good fortune by entering for a chance to win $5,000!


Watch Shortwaves #4 – Whole Damn Mess

The countdown to Season 4 continues! This week, Chasta welcomes Whole Damn Mess, a supergroup with veteran musicians Don Miggs, C. Todd Nielsen, Lawrence Katz, and Greg Hansen. The soulful conversation goes well beyond making music, and is a must -see! Soundwaves TV is a weekly dive into the Bay Area’s rich music scene, with…

Local: Dress the Dead Releases Single “Circus Fleas”

The San Francisco group is the latest project from local veterans and former Forbidden members Craig Locicero (guitar) and Mark Hernandez (drums) which also includes Mikey Rowan of Insolence on guitar, and James Walker of Manmade God on bass.

Stay connected


Subscribe to The Bone's weekly eblast to get the latest on contests, events and exclusives from your favorite 107.7 personalities and artists.