DUBLIN, IRELAND – MAY 17: The Rolling Stones perform live on stage on the opening night of the european leg of their No Filter tour at Croke Park on May 17, 2018 in Dublin, Ireland. (Photo by Charles McQuillan/Getty Images)
The Rolling Stones‘ upcoming No Filter tour is going to have one major sponsor, the Alliance for Lifetime Income. They are a nonprofit organization that help people with their retirement planning and finances.
The Alliance for Lifetime Income have been in talks with The Rolling Stones since June 2018 and were all over the opportunity to be the band’s tour sponsor. Between The Rolling Stones large amount of concert attendees and huge social media following, it’s a great way for the nonprofit organization to reach a new audience.
While members of the Rolling Stones will not be a part of the advertisement campaign, the band wanted to support the nonprofit organization. Plus, the cost of the partnership was “far less” than your typical corporate related tour sponsorship.
Keep an eye out for the Alliance for Lifetime Income during the Rolling Stones concert coming to Levi’s Stadium in Santa Clara on Sunday, August 18th.
— Alliance for Lifetime Income (@alincome) June 5, 2019
Follow The Rolling Stones here.